Hi there. I’m
Jeff Samitt. I lead product teams — and still build.

Challenge

Build a modern platform for sports pools and competitive play from a blank page — with real-time standings that hold up when everyone hits refresh at once on a Sunday afternoon

What I did

Co-founded the company and owned product direction from first sketch through launch. Shipped the full stack myself: a cross-platform React Native/Expo app on Postgres, with Redis-powered real-time leaderboards

Challenge

Build a new ecommerce checkout product in partnership with Google Chrome & Android

What I did

Led design, development, and launch end-to-end

Challenge

Reduce fraud losses and servicing costs through better automated decisioning

What I did

Delivered software and data products enabling improved automated decisioning

Challenge

Launch first premium lending product with full credit-spectrum applicant experience

What I did

Designed and launched end-to-end, including COVID re-entry strategy

Challenge

Automate customer and partner email management for a lean team

What I did

Conceived, designed, and built a production AI application entirely hands-on — Gmail integration, automated categorization, Claude API-powered reply drafting with a continuous human feedback loop, activity dashboard and archive

Challenge

Overhaul online presence to reposition the company for both B2B lead gen and direct-to-consumer sales

What I did

Conceived, designed, and built a production site optimized for web and mobile, entirely hands-on — integration with Shopify, a regional 3PL, Amazon Seller Central, HubSpot CRM, Intuit QuickBooks, Google Analytics, GSuite, and GitHub

Challenge

Transform CarMax from walk-in retail to digital omnichannel retailer

What I did

Built contact center management software and Salesforce CRM optimization